First Edits



This is the first audio visual advertisement I've made using a royalty free track called "Not Too Cray" by Huma-Huma, I decided to use this as it is fairly upbeat and it fits the aesthetic that i'm going for. It is advertising a made up clothing distributor brand called "Elmo's Clothing" which
specialises in active-wear clothing.

UPDATED VIDEO
For this I changed the font and the colour of the "Liverpool's Best Active-wear" as I believe it worked better for the aesthetic that I am going for.



This is my first print based advertisement that I have made. It follows the same format as the 'BONDS' advertisements as I believe they're very appealing and work well with the aesthetic I'm going for. It features a comedic strap line, a text box featuring the brand name and a discount code at the bottom.

UPDATED VERSION
This is the updated version of the previous print-based advert that I made, for this I shrunk the size of the promotional text at the bottom so it would fit into the bottom left corner which is almost like a box. I also increased the size of the discount code ("elmo20") so that it is bigger than the rest of the text so it stands out more.

















Alternative cover

Comments

Post a Comment

Popular posts from this blog

Advertising a product

Image
For my advertisement, I will be advertising clothes that already exist. I will be doing an audio-visual campaign and a print based advertisement. I will look into pre-existing campaigns and see how they advertise the products and to see what i could do to advertise products in a similar or better way.  This is a print-based advertisement series created by a brand called 'BONDS' for underwear and it is in a comedy style (with strap lines such as 'IT'S NO PARTY IN HIS PANTS.' and 'I DON'T KNOW IF THEY'LL LAST ANOTHER CURRY.' in a sans-serif font so it seems more friendly. This may attract people attention as comedy is a well known and loved genre and therefore people may be more interested into reading into what this advertisement entails.  MORE EXAMPLES https://www.youtube.com/watch?v=7DQsrXUWMzY This is an audio-visual campaign to advertise the clothing brand 'Champion'. It is a short video but it does a great job of showing ...
Read more

LO1. 1.1 What is a personal media profile?

What is a personal media profile? A personal media profile is another form of a digital media portfolio, but rather than just showcasing content, it may well contain testimonials, blogs or experiences which are relevant to the sector that the profile is aimed at. A social media profile relates to having a Facebook, Instagram etc. profile, which in this context relates to personal and social content, with no reference to employment purposes.  A digital portfolio is online , or even a portfolio of work on a DVD. It could contain a showreel, or simply pieces of work in an electronic format. Why do I need a personal media profile for a digital media extended certificate coursework? What are the benefits of having a media profile? A digital portfolio is a collection of digital evidence and works collected and managed by the person who has created the blog, usually on the internet. This evidence may include text, files, images, multimedia, blog entries and hyperlinks.  This is a g...
Read more

LO2 2.2 - What does a higher education institution require?

Image
  UCAS  is a great website when it comes to looking for all different higher education courses and their requirements as well as the different types of courses such as Undergraduate, Postgraduate, Conservatoire and Apprenticeships. There are many different digital media-related courses available to be looked into on this website such as: Undergraduate Digital Marketing at Aberystwyth University This is a three-year, full-time course about digital marketing which will allow you to gain a Bachelors of Science (with Honours). This course requires either 120 - 96 UCAS points, BBB - CCC grades from A-level exams, Pearson BTEC Level 3 National Extended Diploma 9 (first teaching from September 2016) with DDM - MMM, Access to a HE Diploma, done an International Baccalaureate Diploma Program resulting in 30 - 26 points, a Welsh Baccalaureate with an Advanced Skills Challenge Certificate (first teaching September 2015) or a minimum grade C or grade 4 at GCSE.  Digital Media Product...
Read more